Venga
A bold and energetic brand experience that bridges traditional finance with the world of Web3
More than a wallet app, Venga empowers people to effortlessly discover, invest and navigate the world of blockchain technologies and Web3. Bridging the gap between traditional finance and crypto, Venga are on a mission to help everyone get going and know where to go next.
Harnessing themes of adventure, new discoveries and exciting journeys, we translated the inherent energy of the name ‘Venga’ into a brand idea that ensured we kept things big, bold, simple and energetic. Ready. Set. Venga!
My Role:
- Digital Lead
- UX Design
- UI Design
- Product Design
Completed in 2024
Full case study at Fiasco
Featured in Brand Have Fun
Covetable coins
Most crypto coins look as if they’re trapped in the metaverse: shiny glass, iridescent metals or cheap 3D plastic. We created a suite of coins that people would want to actually ‘own’ — even if as digital assets.
Collaborating with our sister studio, Yatta, we took inspiration from premium product design to help inform a lusted-after look and feel, that also integrates the brand patterns for maximum ownability.
Website and product experience
Working alongside Venga’s in-house product team, we adapted the visual identity to align with the app itself. The comprehensive brand toolkit captures the essence of the in-app experience; a clean interface, intuitive UX and delightful splashes of pattern and colour that resonate with and celebrate positive action.